The MILWAUKEE® STUD™ Tape Measures are the industry’s most durable tape measure, equipped with innovative EXO360™ Blade Technology. EXO360™ protects the blade from ripping and wearing, delivering the longest-lasting blade. The tape features up to 14′ of standout for extended reach and efficient measuring. Cutting-edge measuring tape blade technology, combined with a fully-reinforced impact-resistant frame makes STUD™ Tape Measures the most durable retractable tape measure. STUD™ measuring tapes have double-sided printing for easy reading as well as a finger stop to control blade retraction.